FOR IMMEDIATE RELEASE: Trailhead Athlete Management Launches to Elevate Trail Runners on the Global Stage
Missoula, MT – October 15th, 2025 – Trailhead Athlete Management, a pioneering new sports agency dedicated exclusively to the representation and management of elite trail runners, officially launched this fall. Founded by longtime industry expert and athlete advocate Nick Cornell, Trailhead aims to bring professional-grade support to one of the fastest-growing and most dynamic endurance sports.
Trailhead Athlete Management is built to focus solely on the unique needs of trail and mountain runners. From navigating brand partnerships and media exposure to managing race schedules and post-career transitions, Trailhead offers full-service representation designed specifically for athletes who thrive in the mountains.
“Our mission is simple,” said Nick Cornell, “trail runners are some of the most dedicated and inspiring athletes on the planet, but they've historically lacked the kind of support seen in other sports. Trailhead is here to change that. We're building a platform that values authenticity, performance, and professionalism.”
Cornell brings over a decade of experience in outdoor sports and trail running. As a long time fan of the sport and industry insider, Trailhead is the natural extension of his passions—a company built from the ground up with athletes at the center.
In a sport that continues to explode globally, with events like UTMB, Western States, and the Golden Trail World Series drawing record viewership and participation. Trailhead sees a blossoming opportunity to help athletes capitalize on their careers, build their brands, and reach new audiences in a competitive market.
Trailhead Athlete Management is seeking clients for the 2026 season and beyond. Services include contract negotiation, media and brand strategy, logistical support, and long-term career development.
For inquiries, interviews, or partnership opportunities, please contact:
[email protected]
www.trailheadathletemgmt.com
Follow Trailhead on Instagram: @trailheadathletemgmt
